Benefits:

401(k)
401(k) matching
Dental insurance
Health insurance
Paid time off
Vision insurance

We are seeking a Digital Marketing Manager to aid in the oversight and management of our relationships with external agency partners, ensuring they deliver high-quality digital marketing services to our franchise network. This role will involve collaborating closely with franchisees and third-party agencies to ensure that marketing campaigns, strategies, and initiatives align with both brand standards and franchisee needs. The ideal candidate will have a strong background in digital marketing, experience in managing agency relationships, and a deep understanding of how to support franchisee success.

This position requires an understanding of multiple marketing and digital tactics. The ideal candidate must be flexible, as the day-to-day responsibilities will vary with evolving departmental and company-wide objectives.

Duties and Responsibilities:

Serve as one of the primary liaisons between the GSSF and our digital marketing agencies, ensuring that agency partners understand brand standards and franchisee service expectations.
Oversee agency performance and ensure that digital marketing campaigns, strategies, and activities align with the overall brand objectives and franchisee requirements.
Foster strong, long-term relationships with both agency partners and franchisees to ensure a mutually beneficial partnership.
Analyze campaign performance, ensuring campaigns are optimized and error-free.
Collaborate with internal departments to resolve questions, mediate concerns, and support the school’s overall success.
Educate franchisees about digital marketing initiatives, strategies, and campaigns.
Stay updated on digital marketing trends and innovations, ensuring that franchisees benefit from the latest tools and strategies available in the industry.
Assist with team projects as needed.

Requirements:

BS in Digital Marketing, Communications, or related field
Strong understanding of paid digital marketing channels, including paid search (PPC), social media and display advertising.
Previous experience managing and overseeing relationships with external agencies or vendors, with a focus on ensuring service excellence.
Strong knowledge of analytics, ad management, and reporting tools (e.g., Google AdWords, Google Analytics, Meta Ads Manager, etc.) to monitor campaign performance.
Excellent communication and presentation skills, with the ability to translate marketing data and strategies into clear recommendations for both internal and external stakeholders.

Desired Skills and Abilities:

Proven experience (5+ years) in digital marketing, preferably in a franchise, large in-house team or agency management environment.
Strong time management and multi-tasking skills with the ability to self-motivate in a fast-paced environment
Excellent written and verbal communication skills
Experience with Mac-based environment and G-suite preferred

Tropical Vibes & Impacting Lives!

You feel it the moment you walk in. There’s more than vibrant colors, a tropical theme and happy children. There’s something different, something extraordinary. Something truly GOLDEN. It’s passion. Not just a passion for kids or a passion for swimming…it’s a special passion for changing – even saving – lives, by being a part of kids learning to swim.

When you work at Goldfish, you're not just an employee. You're a part of something bigger. You're making an impact; a splash in the lives of the children in your community. You're an integral part of a team, working together to move forward a mission. You’re also making waves in your future, learning life lessons in and out of the pool through mentorship, leadership and passion. At Goldfish, it’s more than a job - it’s an endless pool of possibilities, opportunities and life-changing moments!

Making Waves with Passion, Purpose & Core Values!

At Goldfish, our core values are at the heart of everything we do, and behind every decision that we make. To us, these values are more than just words - they're embraced with purpose in our everyday lives, and what allows us to make a splash in our community, and in the lives of our members and our team!

We go above and beyond with every detail to create a GOLDEN Experience!

We believe in nurturing a culture that provides WOW! Customer Service

We do the right things, make the right decisions and treat people with Integrity • Compassion • Trust

We meet and exceed expectations so you see Extraordinary Results

We make a big deal about life’s accomplishments by remembering to Celebrate!

Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages, benefit programs and terms and conditions of employment, which may vary at each Goldfish Swim School location.

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Why Dive In With Goldfish?

Paid Training

We set you up for Extraordinary Results! It doesn’t matter if you’ve never learned to swim yourself or if you’re a seasoned swimmer, we are proud to provide our team with paid training, certifications and ongoing support.

Flexible Schedules

Work life balance is essential to any team! At Goldfish, we understand you have commitments outside of work - family, school, sports, whatever it may be - and we celebrate that! We offer convenient schedules to accommodate YOU!

All Are Welcome

At Goldfish, we value Diversity & Inclusion! We pride ourselves on creating a welcoming environment for all by treating everyone with Integrity, Compassion and Trust as we work together to make waves for water safety.

Make Waves...In Your Community

Our team members are literal life-savers. Superheroes. Wavemakers. At Goldfish, you’re helping keep the children of your community safer in and around water - and that’s something to CELEBRATE!

Make Waves...In Your Career

Dip your toe into a pool of possibilities at Goldfish! You’ll learn life lessons through leadership, mentorship and ongoing training. From customer service to education, healthcare to business, you’ll gain impactful work experience that is sure to make a splash in your future, no matter what your career path!

High Fives & Tropical Vibes!

We believe in making a big deal about life’s accomplishments by remembering to CELEBRATE! We give high fives, dance and have some serious fun while doing some serious work. And with tiki huts, palm trees and surfboards, every work day will make you feel like you’re on vacay!

Going for Gold!

We align with partners who not only share our passion for water safety, but also share our core values. Helping us make a splash are World Record Holders and Olympic Gold Medalists Ryan Murphy and Cullen Jones! We are also committed to making waves, giving back and saving lives through our partnership with the USA Swimming Foundation.

Grow with Goldfish

There’s no limit to where you can go with Goldfish! We’ve seen part time team members #GrowUpGoldfish - becoming managers, joining the Franchise Support Team, and even going on to own and operate their own Goldfish Swim School! Dip a toe or dive all the way into the pool of possibilities and endless opportunities!