Social Media Manager
Hybrid - US
Social Media Manager
Full Time • Hybrid - US
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
The Social Media Manager is responsible for leading and executing the brand’s social media presence across all platforms. This role owns the full content lifecycle, from editorial planning to content creation, publishing, and community management. This role will work closely with the Director of Social Media & Partnerships to implement the overall brand social media content strategy into the editorial calendar and community strategy. This individual will play a critical role in shaping how Goldfish Swim School shows up online, driving engagement, building community, and supporting brand growth. The Social Media Manager will also partner closely with the Director of Social Media & Partnerships to support influencer initiatives, brand partnerships, and social advocacy programs.
Duties and Responsibilities:
- Create monthly content calendars for the brand’s social media channels (Facebook, Instagram, LinkedIn, TikTok, Pinterest, and Reddit) by developing and curating engaging content.
- Create, schedule, and publish engaging content across all the brand-owned channels.
- Work closely with our Creative Team to develop and assign social media assets.
- Oversee daily community management for all of the brand’s social media channels to help foster positive relationships and continue building our Goldfish Swim School online community.
- Monitor all user-generated content in line with brand guidelines and standards.
- Provide support for large campaign initiatives as needed.
- Provide trend monitoring to stay up to date on key social media trends that are applicable to the brand to enhance our content calendars and overall strategy.
- Work closely with the Director of Social Media & Partnerships and our agency partner to execute on our brand influencer campaigns and initiatives.
- Work closely with the Director of Social Media & Partnerships and our agency partner to execute and monitor our social advocacy program.
- Provide support for brand partnerships alongside the Director of Social Media & Partnerships and our PR team.
- Assist in the creation of quarterly playbook calendars for franchisees to help promote greater brand awareness.
- Act as an additional point of contact for the franchisees and Marketing Consultants for general inquiries and tech troubleshooting as needed.
- Provide support for one-off projects or when additional resources are needed.
- Working closely with internal teams to help execute the brand vision and uphold Core Values.
Requirements:
- BA in Marketing, Public Relations, Communications, or related field
- Minimum 4+ years of social media marketing experience
- Embrace and be guided by the Core Values of the company
Desired Skills and Abilities:
- Proven experience working with social media insights and data
- Ability to understand performance metrics and reporting
- Proven experience in supporting and/or managing brands’ social media presence (content and community management)
- Proven experience using Meta Business Suite
- Proven experience in capturing and creating short-form video content
- Experience with social media scheduling tools like Sprinklr, Sprout, Hootsuite,
- Passion for social media marketing and willingness to always continue evolving alongside the ever-changing space
- Positive attitude, detail, and customer-oriented attitude
Flexible work from home options available.
Tropical Vibes & Impacting Lives!
You feel it the moment you walk in. There’s more than vibrant colors, a tropical theme and happy children. There’s something different, something extraordinary. Something truly GOLDEN. It’s passion. Not just a passion for kids or a passion for swimming…it’s a special passion for changing – even saving – lives, by being a part of kids learning to swim.
When you work at Goldfish, you're not just an employee. You're a part of something bigger. You're making an impact; a splash in the lives of the children in your community. You're an integral part of a team, working together to move forward a mission. You’re also making waves in your future, learning life lessons in and out of the pool through mentorship, leadership and passion. At Goldfish, it’s more than a job - it’s an endless pool of possibilities, opportunities and life-changing moments!
Making Waves with Passion, Purpose & Core Values!
At Goldfish, our core values are at the heart of everything we do, and behind every decision that we make. To us, these values are more than just words - they're embraced with purpose in our everyday lives, and what allows us to make a splash in our community, and in the lives of our members and our team!
We go above and beyond with every detail to create a GOLDEN Experience!
We believe in nurturing a culture that provides WOW! Customer Service
We do the right things, make the right decisions and treat people with Integrity • Compassion • Trust
We meet and exceed expectations so you see Extraordinary Results
We make a big deal about life’s accomplishments by remembering to Celebrate!
Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages, benefit programs and terms and conditions of employment, which may vary at each Goldfish Swim School location.
(if you already have a resume on Indeed)
Or apply here.
Paid Training
We set you up for Extraordinary Results! It doesn’t matter if you’ve never learned to swim yourself or if you’re a seasoned swimmer, we are proud to provide our team with paid training, certifications and ongoing support.
Flexible Schedules
Work life balance is essential to any team! At Goldfish, we understand you have commitments outside of work - family, school, sports, whatever it may be - and we celebrate that! We offer convenient schedules to accommodate YOU!
All Are Welcome
At Goldfish, we value Diversity & Inclusion! We pride ourselves on creating a welcoming environment for all by treating everyone with Integrity, Compassion and Trust as we work together to make waves for water safety.
Make Waves...In Your Community
Our team members are literal life-savers. Superheroes. Wavemakers. At Goldfish, you’re helping keep the children of your community safer in and around water - and that’s something to CELEBRATE!
Make Waves...In Your Career
Dip your toe into a pool of possibilities at Goldfish! You’ll learn life lessons through leadership, mentorship and ongoing training. From customer service to education, healthcare to business, you’ll gain impactful work experience that is sure to make a splash in your future, no matter what your career path!
High Fives & Tropical Vibes!
We believe in making a big deal about life’s accomplishments by remembering to CELEBRATE! We give high fives, dance and have some serious fun while doing some serious work. And with tiki huts, palm trees and surfboards, every work day will make you feel like you’re on vacay!
Going for Gold!
We align with partners who not only share our passion for water safety, but also share our core values. Helping us make a splash are World Record Holders and Olympic Gold Medalists Ryan Murphy and Cullen Jones! We are also committed to making waves, giving back and saving lives through our partnership with the USA Swimming Foundation.
Grow with Goldfish
There’s no limit to where you can go with Goldfish! We’ve seen part time team members #GrowUpGoldfish - becoming managers, joining the Franchise Support Team, and even going on to own and operate their own Goldfish Swim School! Dip a toe or dive all the way into the pool of possibilities and endless opportunities!